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nostalgia
開啟記憶的氣味鑰匙
nostalgia

■ 公司名稱.奧古斯托國際有限公司 ■ 品牌名稱.nostalgia 氣味記憶 ■ 作品名稱.精油品牌設計

經營天然營養品牌的Augusta,熱愛瑜珈與生活,一直在尋找心目中理想的精油,後來與同樣熱愛天然原料素材,擁有專業國際芳療師認證的好友 Fiona,一起開發延伸出nostalgia ,「100%天然植物精油」為主題開發的療癒保養系列。

鎖在腦海中的記憶,等待著一把鑰匙開啟,nostalgia品牌識別形象以鑰匙為概念,包裝採用簡潔內斂的設計風格,三款不同效用的精油,與鑰匙形象結合,轉化為品牌獨特視覺符號。使用時精油飄散的香味嗅進腦中瞬間,如同解鎖腦海中封住的氣味片段,帶來身心記憶的想像與釋放。

■ Company. Augusta international company Ltd. ■ Brand. nostalgia | odor memory ■ Project name. essential oil branding design

Augusta, who managed natural nutrition brand , who loves yoga and life, and keep looking for an ideal essential oil. Further she research and development a theme of healing and care series -100% natural plant essential oil “nostalgia” with Fiona who also love natural material and have a professional international aromatherapist certification.

The memory which locked in brain is waiting for an key to open it , “nostalgia” take the key as the branding visual image, the package design with simple and restrained style , three different effects of essential oil combine with three different design of key, further transform to a special visual code of the brand. When the smell from essential oil gets into your brain and bringing the body’s memory of imagination and emancipation just like unlock the odor memory sealed by brain.

作品日期:2017.09.20


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