方格氏
銀耳多醣系列 保養品包裝設計

FANGUS

Tremella Fuciformis Polysaccharide series
Packaging Design

客戶 : 蕈優生物科技股份有限公司
品牌 : 方格氏

Client : Q-YO BIO. CO., LTD.
Brand : FANGUS



Published on  07. 15. 2019

FANGUS

Tremella Fuciformis Polysaccharide series
Packaging Design

每個人,對於保養品的挑選以及成分的堅持,都有自己的一套保養之道,而方格氏對於蕈菇深入研究而發現,在銀耳裡有著提升皮膚保水率的成分『銀耳多醣』,因而針對這個成分,研發了多款系列保養品。

承襲品牌形象的調性,加上方格氏對於原料的純粹選擇,在包裝上選用FSC環保認證的紙材,加上方格氏的形象色系,透明是對於銀耳萃取的堅持;白色代表產品成分的純粹,最後加上代表典雅的黑線是對於品牌的嚴格把關。清楚明瞭的編排方式,加上方格氏的環繞輔助圖形,加強了品牌的印象,也將品牌的專業與優雅一一呈現。


Everyone has their own skin maintenance process, and Fangus research deeply and discovered that there is an ingredient「Tremella Fuciformis Polysaccharide」inside the Tremella could improve skin water retention rate. After that, develop the Tremella series of skin care products.
Continue the tone of the brand identity with the ingredient pure choice, so chose FSC environmentally certified paper for Fangus. On the package color design, transparency is the insistence of tremella extraction, white means the pureness of ingredient and the black line is represent the strict for the brand.
Clear layout design with the auxiliary pattern of Fangus that strengthened the impression of the brand, and also represent the profession and elegance of Fangus.









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